Our Approach

Since cats always get their way,
we decided to put them to work.

Cats are notoriously fussy when it comes to their food. And it isn’t just to test your patience. It’s biological. Cats are true carnivores. As such, nature demands they eat a diet based on animal proteins to thrive. That’s why our Physiologically Correct™ recipes always start with meats rich in complete proteins as the main ingredient. But it wouldn’t matter how nutritious our food is if your cat won’t eat it, so we tailor the taste of our recipes based on actual feline feedback to ensure it’s equally delicious. When we say our food is Co-Created by Cats, it isn’t just a slogan, it’s the secret to everything we make.

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Co-Created by Cats

Physiologically Tuned™ Meat First, Potato and Grain Free Super Premium Food for Cats.

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Market Fresh

Salmon

Our Market Fresh recipes are created with the freshest and finest ingredients. Like Salmon, which provides a complete, high-quality protein that’s an excellent source of Vitamin B12 and both Omega-3 and Omega-6 Fatty Acids. Not only is it the first ingredient in Market Fresh recipe, it’s also one of the most palatable foods available for felines.

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Market Fresh

Salmon & Chicken

Our Market Fresh recipes are created with the freshest and finest ingredients. Like Salmon & Chicken, which provide complete, high-quality proteins that are an excellent source of Vitamin B12, Vitamin B6, and both Omega-3 and Omega-6 Fatty Acids. Not only are Salmon and Chicken the first ingredients in this Market Fresh recipe, they’re also extremely palatable for felines.

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Market Fresh

Chicken & Turkey

Physiologically Tuned™ Meat First, Potato and Grain Free Super Premium Food for Cats.
Our Market Fresh recipes are created with the freshest and finest ingredients. Like Chicken & Turkey, which provides a complete, high-quality protein that’s an excellent source of Vitamin B12, Riboflavin, and Phosphorus. Not only are Chicken and Turkey the first ingredients in this Market Fresh recipe, they’re also extremely palatable for felines.

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Available in 2LB, 4LB, and 10LB bags.